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Helping you to satisfy customers’ needs to the greatest extent
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Where we can help….
- Testing new product features, sensory attributes, and functionality
- Taste testing for new foods and beverage products
- Testing new products or translating product names
- Optimizing brand positioning
- Identifying and evaluating potential retail channels and site locations
- In-home usage testing
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Whether or not the common global practice can be as effective in China?
Facts have proved it wrong.
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Researcher: The first generation of Chinese researchers
Project Design: Closely joint with the actual situation in China
Content Analysis: Insight penetrated into Chinese consumer
Tools & Techniques: Flexible in adapting methods to the needs of Chinese marketing research
Sector Focus: Concentrate on China’s booming sectors and local stories |
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