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Entering our 11th year, MAP is a well established, highly dynamic company. As one of China’s leading marketing research groups, we have built a reputation of credibility, trust and expertise.
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2001 - Our founders, each have a background of 10 years’ marketing research experience and come from international research houses.
2002 - Being a member of CMRA, we concentrate on studying the Chinese consumer and helping our clients solve the unique business problems within the Chinese market.
2003 - By joining the World Association of Research Professionals, we have reconfirmed our commitment to our services and products meeting the international standard.
What the 10th year of MAP means:
To us:
- Not too young
- Not too old
- Built up an experienced team
- Established our position: Between MNC and OEM
- Determined our direction: consumer-centric and China focused
- Withstood the long-term test of our blue-chip clients
For you:
- Experienced and capable in marketing research
- Innovative and flexible
- Ability to provide solid service
- International service at a national price
- Professionals in Chinese consumer study
- You can trust us and rely on us just like they do
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Can the common global practice reach maximum effectiveness when used in China? Facts have proven it can’t.
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Researcher: The first generation of Chinese researchers
Project Design: Closely joined with the real situation in China
Content Analysis: Insights are penetrated into the Chinese consumer
Tools & Techniques: Flexible in adapting methods to better fit the needs of Chinese marketing researchers
Sector Focus: Concentrate on China’s booming sectors and local accounts |
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